Through a grant from Somerset County Council’s Creative Industries Development Fund, Radio Ninesprings Project Manager, Steve Haigh, worked with Yeovil College students, providing talks on various broadcasting topics and giving them the opportunity to design the station’s new logo and branding.
For the project, Steve briefed a group of second year students completing the BTEC Extended Diploma in Graphic Design at the College’s state-of-the-art Mac suite. The teenagers then worked on a number of different ideas over several weeks, perfecting them using a range of industry-standard software.
Steve Haigh said: “The students were given a design brief for the logo and we had more than thirty entries. However, Oliver’s logo proved a clear winner. His idea to put the iconic image of the trees on Wyndham Hill, part of Ninesprings Country Park, at the top of the logo was genius! His logo is truly distinctive and will be central to the marketing of Radio Ninesprings.“
Winning student Oliver Gear (18) of Yeovil said “It was exciting to work on this project. It’s a different experience working with an external client, but good preparation for when you get older and have to do it for real. I looked at different radio station logos around the world for ideas and Mr Haigh really liked the idea of using Wyndham Hill, so we worked with that. Working on live briefs is probably the best bit of the course because it prepares you for work. It’s going to be cool seeing the Radio Ninesprings logo used – it’ll be fun to point it out to everyone!”
Yeovil College Graphic Design Lecturer, Adrian Ponter, said: “Yeovil College prides itself on providing many opportunities for students to work with external clients on real life projects. It helps them to develop real vocational skills, such as creative problem solving, effective software use and, of course, design abilities, all of which are much needed for local, regional and national agendas. Live briefs help students gain employability skills too, like independence, motivation and the ability to meet challenging deadlines, and Oliver demonstrated all these attributes in his work. Well done!”
For more information about Radio Ninesprings, please visit www.radioninesprings.com
For more about Graphic Design courses at Yeovil College, please visit www.yeovil.ac.uk