Harry’s Cider to unveil a new member of the family on Apple Day

Somerset craft cider company Harry’s Cider is extending its range with a new bottled cider called Applemoor, which will be available from 21 October, also known as Apple Day.

A medium cider with a rich fruity aroma, Applemoor is light and silky with a mellow finish that balances sweetness and tannin, maintaining the taste and character of a Somerset cider but with a relatively low alcohol level.

Cidermakers Toby Fry and Harry Fry with their new Applemoor Cider

Cidermaker Harry Fry says, “We’re very pleased with our new Applemoor cider – the latest addition to the Harry’s Cider family. It is made from a blend of cider apples, all grown here on our farm, and sits perfectly in the middle of our current range, both in terms of flavour and alcohol level. It’s a medium cider with a gentle sparkle and a natural flavour, making it really refreshing and very quaffable.

“As the annual celebration of apples and orchards, Apple Day seems like the perfect time to introduce our new cider. To mark the occasion, we’ll be giving away a free bottle of Applemoor with all purchases from our farm on Apple Day, so come on down this weekend and give it a try!”

With an alcohol level of only 5% abv, Applemoor fits well alongside the company’s two existing, award-winning bottled ciders. Harry’s single variety Dabinett cider at 4.5% abv is appley and refreshing, while the Harry’s Original blend at 6% abv has a golden colour and rich flavour. All are made with 100% cider apples from the family’s own orchards in Long Sutton near Langport.

Harry’s Applemoor Cider will be available from Saturday 21 October via selected retailers or direct from the farm, which is open to the public on Saturdays between 10am and 4pm.

The latest cider in the range has a lot to live up to, with multiple awards for the Dabinett and Original over recent years, both regionally and nationally. This has no doubt contributed to the continuing success of the business, with recent figures confirming a further 50% growth year-on-year.

Harry’s Cider is a family business and fast-growing brand that produces sparkling and traditional ciders in the heart of Somerset ‘ciderland’. Harry and his son Toby are the farmers, growers, producers and processors, giving total control over the end product. For further information, visit www.harryscidercompany.co.uk.