Growing gold for pollinators

Yeovil in bloomPerhaps you have noticed a difference in the floral displays this year? A bright display of gold perhaps? This year, South Somerset District Council (SSDC) and Yeovil in Bloom has been growing gold for pollinators such as bees and butterflies.

Bloomers across the country have been displaying gold flowers to attract pollinators as part of an initiative to celebrate the 50th anniversary of Britain in Bloom. Gold flowers planted in and around Yeovil include sun flowers, marigolds and rudbeckia.

Chairman of the Yeovil in Bloom Steering Group, Councillor David Recardo said, “The successful pollination of flowers and other plants is fundamental to our ability to continue providing attractive floral displays across the Town for all to enjoy. Everything we can do to encourage bees and butterflies to thrive is welcome and is a key ingredient in the sustainable approach that we take in the Yeovil in Bloom initiative.”

Yeovil won Gold in last year’s South West in Bloom competition for the fifth time and 9 neighbourhood awards in the Britain in Bloom contest. The Yeovil in Bloom team will be hoping to achieve gold again at this year’s South West in Bloom presentation when the results are revealed on 18 September.


The Yeovil in Bloom initiative is managed and funded by Yeovil Town Council, and delivered with the support of South Somerset District Council.

Later this month, the Town Council will be staging its Annual Flower and Gardeners’ Market. This takes place in Yeovil Town Centre on Saturday 27 September and everyone is welcome to attend. This year’s event will also host the second Yeovil Food Festival, which will include lots of locally produced delicacies.

Other attractions taking place in the Town Centre on the same day include the monthly Farmers’ Market and the new Vintage Market.

In addition to the Yeovil in Bloom presentations and awards for the Best Kept Allotment Competition, the Market will include a range of interesting and exciting stalls, buskers performing throughout the Town Centre, children’s activities, competitions and a performance by the award-winning Yeovil Town Band.